Betsy Cameron was recruited by The Ford Modeling Agency at a young age where in addition to gracing numerous magazines covers and billboards, she learned about lighting and design, and gradually transitioned to working behind the Camera. Her photographs became synonymous with the innocence of childhood. Betsy later transitioned her focus from the innocence of childhood into the gentle and complex nature of flowers, pioneering experimental ways to document the flowers with a close-up intimacy rarely ever seen.